{"id":15115,"date":"2025-06-26T09:21:16","date_gmt":"2025-06-26T08:21:16","guid":{"rendered":"https:\/\/elkarmedia.eus\/?p=15115"},"modified":"2025-06-26T13:43:06","modified_gmt":"2025-06-26T12:43:06","slug":"hacer-seo-local","status":"publish","type":"post","link":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/","title":{"rendered":"Aumenta la visibilidad de tu negocio con SEO Local"},"content":{"rendered":"<h2><strong>\u00bfTu negocio aparece en Google cuando alguien busca lo que ofreces en tu zona?<\/strong><\/h2>\r\n\r\n<p>El SEO local es la clave para que los clientes te encuentren justo cuando te necesitan. <\/p>\r\n<p>Si tienes una tienda, un local o das servicio en una zona concreta, aparecer en Google Maps y tener una ficha optimizada en Google Business Profile no es una opci\u00f3n, es una necesidad.<\/p>\r\n\r\n<h3 class=\"produktuak-header\" align=\"center\"> Si ofreces tus productos o servicios en una ciudad concreta,<br\/> lo tuyo es el SEO local <\/h3>\r\n\r\n<h2><strong>\u00bfQu\u00e9 es el SEO Local?<\/strong><\/h2>\r\n<p>El SEO local es el conjunto de estrategias para mejorar la visibilidad de tu negocio en los resultados de b\u00fasqueda cuando alguien busca productos o servicios en tu \u00e1rea. Ejemplos como \u00abfisioterapia en Donostia\u00bb, \u00abodont\u00f3logo en Ir\u00fan\u00bb, o \u00abcafeter\u00eda en Vitoria\u00bb son b\u00fasquedas locales que pueden llevar directamente a tu puerta&#8230; si est\u00e1s bien posicionado.<\/p>\r\n\r\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia1.png\" alt=\"\" width=\"1033\" height=\"867\" class=\"alignnone size-full wp-image-15128\" srcset=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia1.png 1033w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia1-300x252.png 300w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia1-1024x859.png 1024w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia1-768x645.png 768w\" sizes=\"auto, (max-width: 1033px) 100vw, 1033px\" \/><\/p>\r\n\r\n\r\n<h2><strong>\u00bfPor qu\u00e9 es tan importante?<\/strong><h2>\r\n<h3><strong>M\u00e1s del 40% de las b\u00fasquedas en Google tienen intenci\u00f3n local.<\/strong><\/h3>\r\nLos usuarios buscan negocios cercanos para necesidades inmediatas: desde una peluquer\u00eda hasta un taller mec\u00e1nico. Si tu negocio no aparece, simplemente no existes para ellos.\r\n\r\n<h3><strong>M\u00e1s visibilidad sin pagar por clic.<\/strong><\/h3>\r\nEl SEO local te ofrece presencia constante y gratuita en Google. Es una inversi\u00f3n sostenible a largo plazo, muy por encima del coste de campa\u00f1as de pago.\r\n\r\n<h3><strong>Compite de t\u00fa a t\u00fa con grandes marcas.<\/strong><\/h3>\r\nUn perfil bien optimizado en Google Business puede posicionarte por delante de empresas con presupuestos mucho mayores.\r\n\r\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia2.png\" alt=\"\" width=\"1405\" height=\"765\" class=\"alignnone size-full wp-image-15132\" srcset=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia2.png 1405w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia2-300x163.png 300w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia2-1024x558.png 1024w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia2-768x418.png 768w\" sizes=\"auto, (max-width: 1405px) 100vw, 1405px\" \/><\/p>\r\n\r\n<h2><strong>Google Maps + Google Business Profile = Clientes en la puerta<\/strong><\/h2>\r\nLa ficha de Google Business es tu escaparate digital. Configurarla correctamente y trabajar su posicionamiento es el primer paso para atraer clientes locales. En elkarmedia te ayudamos a hacerlo paso a paso.\r\n\r\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia3.png\" alt=\"\" width=\"397\" height=\"747\" class=\"alignnone size-full wp-image-15135\" align=\"center\" srcset=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia3.png 397w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/SEO-local-gipuzkoa-elkarmedia3-159x300.png 159w\" sizes=\"auto, (max-width: 397px) 100vw, 397px\" \/><\/p>\r\n\r\n<h2><strong>\u00bfQuieres empezar ya?<\/strong><\/h2>\r\n<h3 class=\"produktuak-header\"> Descarga gratis nuestra gu\u00eda paso a paso para aprender c\u00f3mo mejorar tu posicionamiento en Google Maps y atraer m\u00e1s clientes desde tu zona.<\/h3>\r\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-1024x1024.png\" alt=\"\" width=\"640\" height=\"640\" class=\"alignnone size-large wp-image-15142\" srcset=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-1024x1024.png 1024w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-300x300.png 300w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-150x150.png 150w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-768x768.png 768w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3-800x800.png 800w, https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GuiaGratuita_img3.png 1080w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/>\r\n<div class=\"nabarmendu\">\r\n<noscript class=\"ninja-forms-noscript-message\">\n\tAviso: Se requiere JavaScript para este contenido.<\/noscript>\n<div id=\"nf-form-7-cont\" class=\"nf-form-cont\" aria-live=\"polite\" aria-labelledby=\"nf-form-title-7\" aria-describedby=\"nf-form-errors-7\" role=\"form\">\n\n    <div class=\"nf-loading-spinner\"><\/div>\n\n<\/div>\n        <!-- That data is being printed as a workaround to page builders reordering the order of the scripts loaded-->\n        <script>var formDisplay=1;var nfForms=nfForms||[];var form=[];form.id='7';form.settings={\"objectType\":\"Form Setting\",\"editActive\":true,\"title\":\"GU\\u00cdA SEO LOCAL\",\"created_at\":\"2025-06-26 12:35:11\",\"default_label_pos\":\"above\",\"show_title\":\"0\",\"clear_complete\":\"1\",\"hide_complete\":\"1\",\"logged_in\":\"\",\"key\":\"\",\"conditions\":[],\"wrapper_class\":\"\",\"element_class\":\"\",\"add_submit\":\"1\",\"not_logged_in_msg\":\"\",\"sub_limit_number\":\"\",\"sub_limit_msg\":\"\",\"calculations\":[],\"formContentData\":[\"name\",\"email\",\"checkbox_1617960494120\",\"descarga_gratis_1750934141328\"],\"container_styles_background-color\":\"\",\"container_styles_border\":\"\",\"container_styles_border-style\":\"\",\"container_styles_border-color\":\"\",\"container_styles_color\":\"\",\"container_styles_height\":\"\",\"container_styles_width\":\"\",\"container_styles_font-size\":\"\",\"container_styles_margin\":\"\",\"container_styles_padding\":\"\",\"container_styles_display\":\"\",\"container_styles_float\":\"\",\"container_styles_show_advanced_css\":\"0\",\"container_styles_advanced\":\"\",\"title_styles_background-color\":\"\",\"title_styles_border\":\"\",\"title_styles_border-style\":\"\",\"title_styles_border-color\":\"\",\"title_styles_color\":\"\",\"title_styles_height\":\"\",\"title_styles_width\":\"\",\"title_styles_font-size\":\"\",\"title_styles_margin\":\"\",\"title_styles_padding\":\"\",\"title_styles_display\":\"\",\"title_styles_float\":\"\",\"title_styles_show_advanced_css\":\"0\",\"title_styles_advanced\":\"\",\"row_styles_background-color\":\"\",\"row_styles_border\":\"\",\"row_styles_border-style\":\"\",\"row_styles_border-color\":\"\",\"row_styles_color\":\"\",\"row_styles_height\":\"\",\"row_styles_width\":\"\",\"row_styles_font-size\":\"\",\"row_styles_margin\":\"\",\"row_styles_padding\":\"\",\"row_styles_display\":\"\",\"row_styles_show_advanced_css\":\"0\",\"row_styles_advanced\":\"\",\"row-odd_styles_background-color\":\"\",\"row-odd_styles_border\":\"\",\"row-odd_styles_border-style\":\"\",\"row-odd_styles_border-color\":\"\",\"row-odd_styles_color\":\"\",\"row-odd_styles_height\":\"\",\"row-odd_styles_width\":\"\",\"row-odd_styles_font-size\":\"\",\"row-odd_styles_margin\":\"\",\"row-odd_styles_padding\":\"\",\"row-odd_styles_display\":\"\",\"row-odd_styles_show_advanced_css\":\"0\",\"row-odd_styles_advanced\":\"\",\"success-msg_styles_background-color\":\"\",\"success-msg_styles_border\":\"\",\"success-msg_styles_border-style\":\"\",\"success-msg_styles_border-color\":\"\",\"success-msg_styles_color\":\"\",\"success-msg_styles_height\":\"\",\"success-msg_styles_width\":\"\",\"success-msg_styles_font-size\":\"\",\"success-msg_styles_margin\":\"\",\"success-msg_styles_padding\":\"\",\"success-msg_styles_display\":\"\",\"success-msg_styles_show_advanced_css\":\"0\",\"success-msg_styles_advanced\":\"\",\"error_msg_styles_background-color\":\"\",\"error_msg_styles_border\":\"\",\"error_msg_styles_border-style\":\"\",\"error_msg_styles_border-color\":\"\",\"error_msg_styles_color\":\"\",\"error_msg_styles_height\":\"\",\"error_msg_styles_width\":\"\",\"error_msg_styles_font-size\":\"\",\"error_msg_styles_margin\":\"\",\"error_msg_styles_padding\":\"\",\"error_msg_styles_display\":\"\",\"error_msg_styles_show_advanced_css\":\"0\",\"error_msg_styles_advanced\":\"\",\"changeEmailErrorMsg\":\"Introduce una direcci\\u00f3n de correo electr\\u00f3nico v\\u00e1lida.\",\"changeDateErrorMsg\":\"\\u00a1Introduce una fecha v\\u00e1lida!\",\"confirmFieldErrorMsg\":\"Estos campos deben coincidir.\",\"fieldNumberNumMinError\":\"Error de n\\u00famero m\\u00ednimo\",\"fieldNumberNumMaxError\":\"Error de n\\u00famero m\\u00e1ximo\",\"fieldNumberIncrementBy\":\"Increm\\u00e9ntalo por \",\"formErrorsCorrectErrors\":\"Corrige los errores antes de enviar este formulario.\",\"validateRequiredField\":\"Esto es un campo obligatorio.\",\"honeypotHoneypotError\":\"Error de Honeypot\",\"fieldsMarkedRequired\":\"Los campos marcados con <span class=\\\"ninja-forms-req-symbol\\\">*<\\\/span> son obligatorios\",\"currency\":\"\",\"repeatable_fieldsets\":\"\",\"unique_field_error\":\"A form with this value has already been submitted.\",\"drawerDisabled\":false,\"form_title_heading_level\":\"3\",\"allow_public_link\":0,\"embed_form\":\"\",\"objectDomain\":\"display\",\"ninjaForms\":\"Ninja Forms\",\"fieldTextareaRTEInsertLink\":\"Insertar enlace\",\"fieldTextareaRTEInsertMedia\":\"Insertar medios\",\"fieldTextareaRTESelectAFile\":\"Seleccione un archivo\",\"formHoneypot\":\"Si eres un ser humano y est\\u00e1s viendo este campo, por favor d\\u00e9jalo vac\\u00edo.\",\"fileUploadOldCodeFileUploadInProgress\":\"Subida de archivo en curso.\",\"fileUploadOldCodeFileUpload\":\"SUBIDA DE ARCHIVO\",\"currencySymbol\":\"&euro;\",\"thousands_sep\":\".\",\"decimal_point\":\",\",\"siteLocale\":\"es_ES\",\"dateFormat\":\"m\\\/d\\\/Y\",\"startOfWeek\":\"1\",\"of\":\"de\",\"previousMonth\":\"Mes anterior\",\"nextMonth\":\"Pr\\u00f3ximo mes\",\"months\":[\"Enero\",\"Febrero\",\"Marzo\",\"Abril\",\"Mayo\",\"Junio\",\"Julio\",\"Agosto\",\"Septiembre\",\"Octubre\",\"Noviembre\",\"Diciembre\"],\"monthsShort\":[\"Ene\",\"Feb\",\"Mar\",\"Abr\",\"Mayo\",\"Jun\",\"Jul\",\"Ago\",\"Sep\",\"Oct\",\"Nov\",\"Dic\"],\"weekdays\":[\"Domingo\",\"Lunes\",\"Martes\",\"Mi\\u00e9rcoles\",\"Jueves\",\"Viernes\",\"S\\u00e1bado\"],\"weekdaysShort\":[\"Dom\",\"Lun\",\"Mar\",\"Mi\\u00e9\",\"Jue\",\"Vie\",\"S\\u00e1b\"],\"weekdaysMin\":[\"Do\",\"Lu\",\"Ma\",\"Mi\",\"Ju\",\"Vi\",\"S\\u00e1\"],\"recaptchaConsentMissing\":\"reCaptcha validation couldn&#039;t load.\",\"recaptchaMissingCookie\":\"reCaptcha v3 validation couldn&#039;t load the cookie needed to submit the form.\",\"recaptchaConsentEvent\":\"Accept reCaptcha cookies before sending the form.\",\"currency_symbol\":\"\",\"beforeForm\":\"\",\"beforeFields\":\"\",\"afterFields\":\"\",\"afterForm\":\"\"};form.fields=[{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":1,\"idAttribute\":\"id\",\"label_pos\":\"above\",\"required\":1,\"placeholder\":\"Nombre *\",\"default\":\"\",\"wrapper_class\":\"\",\"element_class\":\"\",\"container_class\":\"\",\"input_limit\":\"\",\"input_limit_type\":\"characters\",\"input_limit_msg\":\"Character(s) left\",\"manual_key\":\"\",\"disable_input\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"desc_text\":\"\",\"disable_browser_autocomplete\":\"\",\"mask\":\"\",\"custom_mask\":\"\",\"wrap_styles_background-color\":\"\",\"wrap_styles_border\":\"\",\"wrap_styles_border-style\":\"\",\"wrap_styles_border-color\":\"\",\"wrap_styles_color\":\"\",\"wrap_styles_height\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_font-size\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_display\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":0,\"wrap_styles_advanced\":\"\",\"label_styles_background-color\":\"\",\"label_styles_border\":\"\",\"label_styles_border-style\":\"\",\"label_styles_border-color\":\"\",\"label_styles_color\":\"\",\"label_styles_height\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_display\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"label_styles_advanced\":\"\",\"element_styles_background-color\":\"\",\"element_styles_border\":\"\",\"element_styles_border-style\":\"\",\"element_styles_border-color\":\"\",\"element_styles_color\":\"\",\"element_styles_height\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_display\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"element_styles_advanced\":\"\",\"cellcid\":\"c3277\",\"field_label\":\"\",\"field_key\":\"name\",\"label\":\"\",\"key\":\"name\",\"type\":\"textbox\",\"created_at\":\"2020-12-23 12:01:10\",\"custom_name_attribute\":\"\",\"personally_identifiable\":\"\",\"value\":\"\",\"drawerDisabled\":\"\",\"id\":45,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"textbox\",\"element_templates\":[\"textbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":2,\"idAttribute\":\"id\",\"label_pos\":\"above\",\"required\":1,\"placeholder\":\"Email *\",\"default\":\"\",\"wrapper_class\":\"\",\"element_class\":\"\",\"container_class\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"desc_text\":\"\",\"wrap_styles_background-color\":\"\",\"wrap_styles_border\":\"\",\"wrap_styles_border-style\":\"\",\"wrap_styles_border-color\":\"\",\"wrap_styles_color\":\"\",\"wrap_styles_height\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_font-size\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_display\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":0,\"wrap_styles_advanced\":\"\",\"label_styles_background-color\":\"\",\"label_styles_border\":\"\",\"label_styles_border-style\":\"\",\"label_styles_border-color\":\"\",\"label_styles_color\":\"\",\"label_styles_height\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_display\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"label_styles_advanced\":\"\",\"element_styles_background-color\":\"\",\"element_styles_border\":\"\",\"element_styles_border-style\":\"\",\"element_styles_border-color\":\"\",\"element_styles_color\":\"\",\"element_styles_height\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_display\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"element_styles_advanced\":\"\",\"cellcid\":\"c3281\",\"field_label\":\"\",\"field_key\":\"email\",\"label\":\"\",\"key\":\"email\",\"type\":\"email\",\"created_at\":\"2020-12-23 12:01:11\",\"custom_name_attribute\":\"email\",\"personally_identifiable\":1,\"value\":\"\",\"drawerDisabled\":\"\",\"id\":46,\"beforeField\":\"\",\"afterField\":\"\",\"parentType\":\"email\",\"element_templates\":[\"email\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":6,\"idAttribute\":\"id\",\"type\":\"checkbox\",\"label\":\"\",\"key\":\"checkbox_1617960494120\",\"label_pos\":\"right\",\"required\":1,\"container_class\":\"\",\"element_class\":\"\",\"manual_key\":\"\",\"admin_label\":\"\",\"help_text\":\"\",\"desc_text\":\"<p>He le\\u00eddo y acepto las <a href=\\\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/condiciones-de-uso\\\/\\\" target=\\\"_blank\\\">Condiciones de uso<\\\/a> y la <a href=\\\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/politica-de-privacidad\\\/\\\" target=\\\"_blank\\\">Pol\\u00edtica de Privacidad<\\\/a>.<\\\/p>\",\"default_value\":\"unchecked\",\"checked_value\":\"Checked\",\"unchecked_value\":\"Unchecked\",\"checked_calc_value\":\"\",\"unchecked_calc_value\":\"\",\"drawerDisabled\":\"\",\"field_label\":\"\",\"field_key\":\"checkbox_1617960494120\",\"id\":50,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"parentType\":\"checkbox\",\"element_templates\":[\"checkbox\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap\"},{\"objectType\":\"Field\",\"objectDomain\":\"fields\",\"editActive\":false,\"order\":7,\"idAttribute\":\"id\",\"processing_label\":\"Enviando...\",\"container_class\":\"\",\"element_class\":\"\",\"wrap_styles_background-color\":\"\",\"wrap_styles_border\":\"\",\"wrap_styles_border-style\":\"\",\"wrap_styles_border-color\":\"\",\"wrap_styles_color\":\"\",\"wrap_styles_height\":\"\",\"wrap_styles_width\":\"\",\"wrap_styles_font-size\":\"\",\"wrap_styles_margin\":\"\",\"wrap_styles_padding\":\"\",\"wrap_styles_display\":\"\",\"wrap_styles_float\":\"\",\"wrap_styles_show_advanced_css\":0,\"wrap_styles_advanced\":\"\",\"label_styles_background-color\":\"\",\"label_styles_border\":\"\",\"label_styles_border-style\":\"\",\"label_styles_border-color\":\"\",\"label_styles_color\":\"\",\"label_styles_height\":\"\",\"label_styles_width\":\"\",\"label_styles_font-size\":\"\",\"label_styles_margin\":\"\",\"label_styles_padding\":\"\",\"label_styles_display\":\"\",\"label_styles_float\":\"\",\"label_styles_show_advanced_css\":0,\"label_styles_advanced\":\"\",\"element_styles_background-color\":\"\",\"element_styles_border\":\"\",\"element_styles_border-style\":\"\",\"element_styles_border-color\":\"\",\"element_styles_color\":\"\",\"element_styles_height\":\"\",\"element_styles_width\":\"\",\"element_styles_font-size\":\"\",\"element_styles_margin\":\"\",\"element_styles_padding\":\"\",\"element_styles_display\":\"\",\"element_styles_float\":\"\",\"element_styles_show_advanced_css\":0,\"element_styles_advanced\":\"\",\"submit_element_hover_styles_background-color\":\"\",\"submit_element_hover_styles_border\":\"\",\"submit_element_hover_styles_border-style\":\"\",\"submit_element_hover_styles_border-color\":\"\",\"submit_element_hover_styles_color\":\"\",\"submit_element_hover_styles_height\":\"\",\"submit_element_hover_styles_width\":\"\",\"submit_element_hover_styles_font-size\":\"\",\"submit_element_hover_styles_margin\":\"\",\"submit_element_hover_styles_padding\":\"\",\"submit_element_hover_styles_display\":\"\",\"submit_element_hover_styles_float\":\"\",\"submit_element_hover_styles_show_advanced_css\":0,\"submit_element_hover_styles_advanced\":\"\",\"cellcid\":\"c3287\",\"field_label\":\"Enviar\",\"field_key\":\"enviar_1620817796120\",\"label\":\"DESCARGA GRATIS\",\"key\":\"descarga_gratis_1750934141328\",\"type\":\"submit\",\"created_at\":\"2020-12-23 12:01:14\",\"drawerDisabled\":false,\"admin_label\":\"\",\"id\":48,\"beforeField\":\"\",\"afterField\":\"\",\"value\":\"\",\"label_pos\":\"above\",\"parentType\":\"textbox\",\"element_templates\":[\"submit\",\"button\",\"input\"],\"old_classname\":\"\",\"wrap_template\":\"wrap-no-label\"}];nfForms.push(form);<\/script>\n        \r\n<\/div>\r\n<h2><strong>\u00bfListo para que te encuentren?<\/strong><\/h2>\r\nY si prefieres que desde elkarmedia nos encarguemos de revisar y configurar tu ficha de Google Business por ti, ponte en contacto con nosotros y nos ocuparemos de todo para que empieces a atraer clientes cuanto antes. <a href=\"https:\/\/elkarmedia.eus\/es\/contacto-elkarmedia\/\" target=\"_blank\">Contacta con nosotros y empieza a atraer clientes<\/a>.\r\n\r\n","protected":false},"excerpt":{"rendered":"<p>\u00bfTu negocio aparece en Google cuando alguien busca lo que ofreces en tu zona? El SEO local es la clave para que los clientes te encuentren justo cuando te necesitan. Si tienes una tienda, un local o das servicio en una zona concreta, aparecer en Google Maps y tener una ficha optimizada en Google Business [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":15156,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-15115","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-posts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita<\/title>\n<meta name=\"description\" content=\"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita\" \/>\n<meta property=\"og:description\" content=\"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/\" \/>\n<meta property=\"og:site_name\" content=\"elkarmedia\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-26T08:21:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-26T12:43:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local-724x1024.png\" \/>\n\t<meta property=\"og:image:width\" content=\"724\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mari Piris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mari Piris\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/\"},\"author\":{\"name\":\"Mari Piris\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#\\\/schema\\\/person\\\/c21a85f33a1d83b989871e11af33934e\"},\"headline\":\"Aumenta la visibilidad de tu negocio con SEO Local\",\"datePublished\":\"2025-06-26T08:21:16+00:00\",\"dateModified\":\"2025-06-26T12:43:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/\"},\"wordCount\":384,\"publisher\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/GBP-Guia-SEO-Local.png\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/\",\"url\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/\",\"name\":\"Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/GBP-Guia-SEO-Local.png\",\"datePublished\":\"2025-06-26T08:21:16+00:00\",\"dateModified\":\"2025-06-26T12:43:06+00:00\",\"description\":\"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#primaryimage\",\"url\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/GBP-Guia-SEO-Local.png\",\"contentUrl\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/GBP-Guia-SEO-Local.png\",\"width\":1414,\"height\":2000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/hacer-seo-local\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Aumenta la visibilidad de tu negocio con SEO Local\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/\",\"name\":\"elkarmedia\",\"description\":\"desarrollo de software y aplicaciones web\",\"publisher\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#organization\",\"name\":\"elkarmedia\",\"url\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Elkarmedia_logoa.png\",\"contentUrl\":\"https:\\\/\\\/elkarmedia.eus\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/Elkarmedia_logoa.png\",\"width\":2683,\"height\":504,\"caption\":\"elkarmedia\"},\"image\":{\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/elkarmedia\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/elkarmedia.eus\\\/es\\\/#\\\/schema\\\/person\\\/c21a85f33a1d83b989871e11af33934e\",\"name\":\"Mari Piris\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita","description":"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/","og_locale":"es_ES","og_type":"article","og_title":"Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita","og_description":"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.","og_url":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/","og_site_name":"elkarmedia","article_published_time":"2025-06-26T08:21:16+00:00","article_modified_time":"2025-06-26T12:43:06+00:00","og_image":[{"width":724,"height":1024,"url":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local-724x1024.png","type":"image\/png"}],"author":"Mari Piris","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Mari Piris","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#article","isPartOf":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/"},"author":{"name":"Mari Piris","@id":"https:\/\/elkarmedia.eus\/es\/#\/schema\/person\/c21a85f33a1d83b989871e11af33934e"},"headline":"Aumenta la visibilidad de tu negocio con SEO Local","datePublished":"2025-06-26T08:21:16+00:00","dateModified":"2025-06-26T12:43:06+00:00","mainEntityOfPage":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/"},"wordCount":384,"publisher":{"@id":"https:\/\/elkarmedia.eus\/es\/#organization"},"image":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#primaryimage"},"thumbnailUrl":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local.png","articleSection":["Blog"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/","url":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/","name":"Aumenta la visibilidad de tu negocio con SEO Local | Gu\u00eda gratuita","isPartOf":{"@id":"https:\/\/elkarmedia.eus\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#primaryimage"},"image":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#primaryimage"},"thumbnailUrl":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local.png","datePublished":"2025-06-26T08:21:16+00:00","dateModified":"2025-06-26T12:43:06+00:00","description":"Aprende paso a paso c\u00f3mo hacer SEO local y optimiza al m\u00e1ximo tu ficha de Google Business Profile. Gu\u00eda completa y f\u00e1cil de aplicar.","breadcrumb":{"@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#primaryimage","url":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local.png","contentUrl":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2025\/06\/GBP-Guia-SEO-Local.png","width":1414,"height":2000},{"@type":"BreadcrumbList","@id":"https:\/\/elkarmedia.eus\/es\/hacer-seo-local\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/elkarmedia.eus\/es\/"},{"@type":"ListItem","position":2,"name":"Aumenta la visibilidad de tu negocio con SEO Local"}]},{"@type":"WebSite","@id":"https:\/\/elkarmedia.eus\/es\/#website","url":"https:\/\/elkarmedia.eus\/es\/","name":"elkarmedia","description":"desarrollo de software y aplicaciones web","publisher":{"@id":"https:\/\/elkarmedia.eus\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/elkarmedia.eus\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/elkarmedia.eus\/es\/#organization","name":"elkarmedia","url":"https:\/\/elkarmedia.eus\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/elkarmedia.eus\/es\/#\/schema\/logo\/image\/","url":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2023\/07\/Elkarmedia_logoa.png","contentUrl":"https:\/\/elkarmedia.eus\/wp-content\/uploads\/2023\/07\/Elkarmedia_logoa.png","width":2683,"height":504,"caption":"elkarmedia"},"image":{"@id":"https:\/\/elkarmedia.eus\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/elkarmedia\/"]},{"@type":"Person","@id":"https:\/\/elkarmedia.eus\/es\/#\/schema\/person\/c21a85f33a1d83b989871e11af33934e","name":"Mari Piris"}]}},"_links":{"self":[{"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/posts\/15115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/comments?post=15115"}],"version-history":[{"count":27,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/posts\/15115\/revisions"}],"predecessor-version":[{"id":15154,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/posts\/15115\/revisions\/15154"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/media\/15156"}],"wp:attachment":[{"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/media?parent=15115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/categories?post=15115"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elkarmedia.eus\/es\/wp-json\/wp\/v2\/tags?post=15115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}